Although May (for Military Appreciation Month) and November (for Veterans Day) are full of advertising about military discounts and freebies, lots of deals are available 365 days a year.
Photo: Spencer Imbrock/Unsplash
As a veteran, my best advice when it comes to navigating military discounts is always ask. While some businesses tout military and veteran discounts as a way to attract customers, the lack of a posted discount doesn’t mean there isn’t one. Mom-and-pop stores and locally owned businesses might offer an unadvertised military discount or be willing to apply a discount on the spot, if asked. If you don’t ask, you don’t receive.
It’s also getting easier to use a military discount online. More merchants are participating in ID.me or similar services that verify eligibility electronically.
Most of the listed discounts apply to active duty, retirees, veterans and their family members, but be sure to read the eligibility criteria carefully to make sure the discount applies to your service category and status.
All offers and discounts are subject to change without notice and may vary based on location. Stores may be individually owned and opt out of discount programs.
From travel discounts to engagement rings, here’s a list of more than 110 businesses that offer year-round discounts for vets and military members.
Photo: Deposit Photos
1-800-FLOWERS – 1-800-FLOWERS offers up to 30% off for U.S. Active Duty, Retired Military, National Guard, Reserve, & Veterans and up to 25% off for immediate family members.
Adidas – Adidas offers 30% off online and 15% off at outlet stores for military members. Registration required.
Airstream – Airstream Salute allows you to take advantage of a special offer towards the purchase of a new Airstream. Active and retired service members are eligible for a $750 discount on Atlas and Interstate models, a $500 discount on Classic/Pottery Barn/Globetrotter/International/Flying Cloud/Caravel/Bambi/Rangeline models, and a $250 discount on the Basecamp model.
Alamo Rent a Car – Alamo offers discounted leisure travel rates for military and government employees.
All American Clothing – Current and former U.S. military and their spouses and dependents can save up to 15%; verification required.
All Seasons Uniforms – 10% discount for current or veterans honorably discharged from the U.S. Army, U.S. Navy, U.S. Air Force, U.S. Marine Corps, US Coast Guard, Reserves or the National Guards and their spouse and/or or dependent children. This discount only applies to blank garments and does not apply to shipping costs.
Allegiant Air – This budget carrier offers several perks, including free checked baggage and free oversized baggage.
AMC – AMC Theaters offers special military pricing for those who present valid military ID at the box office. Only at participating theatres.
Amtrak – Amtrak offers a 10% discount off the lowest ticketed price on most trains. Restrictions apply. Uniformed military personnel also get to move to the front of the ticket line.
Apple – Apple offers a 10% discount. Online verification required. Immediate family members who reside in the same household are also eligible.
ASICS – The shoe company offers a military discount of 25% off all qualifying full-priced products in their online store.
AT&T Military Appreciation Discount – Military, veterans, and their families get a 25% discount on unlimited plans. Requires proof of eligibility.
Avis Car Rental – Up to 35% off PAY NOW rates through the WeSalute+ program. Registration required.
BARK – Military members and veterans are eligible for 15% off every order, reach out to an Ambassador for the company to sign up for the discount.
Bass Pro Shops – Bass Pro Shops offers a general 10% discount both online and in stores as well as 5% off firearms and ammo. Registration required.
BJ’s Wholesale – All military personnel get a membership for just $25 instead of $55 and a $10 welcome bonus.
Big Lots – Big Lots offers a 10% discount both online and in store.
Boden – Military members get 20% off full-price items across womenswear and childrenswear. Free delivery over $49. Free returns.
Bonobos – Veterans always get 20% off better-fitting menswear.
Bowflex – Bowflex offers a military discount to active and retired members. Call 1-800-618-8853 to inquire about available discounts.
Burton Snowboards – The outdoor gear store offers up to a 20% discount off select gear to the military. Requires proof of eligibility and discounts may vary.
Cabela’s – Cabela’s offers a 10% discount both online and in stores and 5% off firearms and ammo. Registration required.
Carnival Cruise Line – Active and retired military enjoy reduced rates on cruises with Carnival. Find more details here.
Carter’s/Oshkosh B’Gosh – Free shipping on all orders over $35 to APO/FPO addresses. Other restrictions apply.
Cheap Caribbean – Get $150 off your next beach vacation when you sign up for the Waves4Warriors hero club. Members are then eligible for a variety of other discounts and deals.
Cinemark – Cinemark offers discounted movie tickets with DoD issued ID. Discounts and restrictions vary by location. We recommend contacting the theater for more info.
Codecademy – Service members in the US, the UK, and Canada can learn to code and build career-ready tech skills with Codecademy Pro and save 50% on an annual plan.
Colonial Williamsburg – On Memorial Day weekend or Veterans Day weekend active-duty military/reservists/National Guard personnel/retired military/veterans and up to three direct dependents get complimentary admission. During the rest of the year, they are eligible for 25% off single-day admission for themselves and up to three dependents as well as 25% off Annual Passes for themselves and up to three dependents.
Converse – Converse.com offers a 10% discount via an online verification process to all active, reservist, veteran, and retired US military personnel and their spouses and dependents.
Costco – Costco offers military personnel a $40 Costco Shop card when they sign up for a new membership. New Gold Star members receive $20. New members must agree to automatic renewal.
Crocs – Crocs is proud to offer 25% off all full-priced styles to military members. Exclusions apply.
CVS Pharmacy – Members of the military who have served in any capacity and their next of kin get 20% off every order and free shipping on CVS.com through WeSalute+.
Dell – Military members can obtain a 5% off coupon by verifying their eligibility.
Disneyland (California) – For active and retired military, Disneyland offers special rates on select rooms in Disneyland Resort Hotels and special ticket pricing.
Disney Cruise Line – Disney Cruise Line offers military rates on select sailings.
Dog iD – Discount offer is good for active duty, retirees, veterans and military families as well as active-duty first responders.
Dollywood – Dollywood offers discounted tickets to both Dollywood and Dollywood Splash Country as well as discounts on season passes. Verify eligibility and purchase online.
Eyemart Express – Eyemart Express offers a 20% discount when shoppers present any valid military ID at check out in-store.
FightCamp – Military/veteran/teacher/healthcare/first reponder customers are eligible for a 10% discount on any of their package options, contact them at sales@joinfightcamp.com to receive the discount.
Fly Rides USA – The e-bike company offers a 5% discount on certain models for veterans, active-duty military and reservists. Call 619-399-2792 to get your discount code.
Foot Locker – Active military, retirees, and veterans receive a 10% discount off most online and in-store purchases at Foot Locker. This discount also applies at Lady Foot Locker.
GAF – Military members get a $250 rebate when installing a qualifying GAF roofing system and purchasing an enhanced warranty.
GMC cars – Need a car? Check on military discounts at local dealers or go online to the GMC site for some hot deals on new cars. Get all the details about offers and eligibility here.
Golfpass – GolfPass salutes military members and veterans with 20% off a full year of golf benefits, including $10 monthly in tee time credits, waived booking fees, access to 12 months of Peacock, curated instruction videos, and more.
Great Wolf Lodge – Great Wolf Lodge offers up to 30% off vacations.
Greyhound – Greyhound offers a 10% discount off full-price tickets for military members, veterans and their families when tickets are purchased at the station. Get a 10% discount online if you have a WeSalute+ card.
Hard Rock Atlantic City– Hard Rock Hotel & Casino in Atlantic City offers several discounts with its Wild Card Reward’s Veteran’s Program. The program is open to all active duty military, all veterans, members of the Army and Air National Guard, Army Reserve, Navy Reserve, Marine Corps Reserve, Air Force Reserve, Coast Guard Reserve, and all active military and veteran spouses. See the special savings like BOGO on the buffet Monday through Friday and a 15% discount at the Hard Rock Cafe here. Other Hard Rock locations may have similar programs.
Helzberg Diamonds – Helzberg Diamonds offers a 10% discount on online and in-store purchases.
Hertz Rent a Car – Hertz offers discounted rates and space-available upgrades.
Hickory Farms – Hickory Farms offers free shipping to all gift baskets shipped to APO/DPO/FPO addresses.
Holland America Line – In appreciation of military member’s loyal and selfless service, Holland America Line is offering active, retired, and veteran military personnel a choice from more than 500 itineraries and an onboard credit of US$100 per stateroom when they book a new cruise.
Home Chef – Military, first responders, teachers, and doctors/nurses/hospital staff are all eligible (once verified with ID.me) for 50% off their first meal box and 10% off each recurring box.
Hulu – Hulu offers a military discount through Exchange. Get Hulu (with ads) for 25% off each month when you sign up for a monthly subscription. This offer is exclusively for Exchange-authorized shoppers and is available for new or eligible existing Hulu-billed subscribers only. This offer is limited to Hulu (with ads) in the United States (including its territories).
IHOP – 20% discount at participating locations – customers must have valid military ID with them.
Ikon Pass – Active duty and retired military and their adult dependents can receive discounted pricing on all Adult and Young Adult Ikon Pass products. The Ikon Pass provides discounted access for mountain resort activities like skiing and snowboarding.
JCPenney – JCPenney stores nationwide will give military folks a free 8-by-10 family portrait and waive sitting fees, in addition to other discounts. Just show your ID when you arrive for your appointment. Details are online.
J.Crew and J. Crew Factory – Health-care workers, first responders and military personnel receive an extra 15% off their entire purchase in stores and online at J. Crew.
JetBlue – Through WeSalute +, JetBlue allows military members to check two bags up to 50 lbs at no additional cost and provides a 5% discount on trips to 100+ destinations in the U.S., Latin America, Caribbean, London, Paris, Amsterdam, and Vancouver. In addition, all active duty military members and dependents traveling for leisure get 5% off base fare and 2 free checked bags (up to 50 lbs each) when they show their DOD Common Access Card at bag check. Active military and their families traveling on duty get a bag waiver for up to 5 checked bags (up to 99 lbs each).
JoAnn Fabric – JoAnn Fabric offers a 15% military discount. Enrollment required.
Keeper Security – Keeper offers 30% off to military members, first responders, and nurses/doctors/hospital staff with verification through ID.me.
Kennedy Space Center – Military visitors get discounts on 1- and 2-day admission tickets for adults and children under 12 with prior verification through ID.me or proof of service at will call.
King’s Island – Kings Island offers discounted admission (up to $35 off the gate price) to active and retired members. Online verification required.
Knott’s Berry Farm – Active and retired military can save up to $41 off the front gate price.
Kohl’s – Kohl’s offers a 15% off coupon for military members on Mondays (in-store only). This offer can’t be combined with any other discounts, including Kohl’s Cash.
Kreg Tool – In appreciation of our service members, Kreg Tool is offering a military discount of 20% off qualifying full-priced products on KregTool.com.
Leatherman – Leatherman is proud to offer veterans and active military service men and women 30% off multi-tools with a limit of 3 discounted items per order.
Levi Strauss & Co. – Military service members get a 15% discount on all Levi’s apparel.
LinkedIn – LinkedIn, the professional networking and job site, offers a free one-year Premium Career subscription to active, retirees, and veterans. Eligibility verified online.
L.L. Bean – Past and current service Members get 10% off their purchases at L.L.Bean.
Lovesac – Lovesac furniture will offer a 5% discount on merchandise purchased by active or retired U.S. service members.
Lowes – Lowes offers a 10% discount. Registration is required. Can’t be combined with other offers or discounts and exclusions apply.
Lululemon – Active military, reservists, retirees and veterans receive 15% off at Lululemon. Online verification required. The spouses and dependents of active personnel from the same household are also eligible but must verify separately.
MAC Cosmetics – MAC Cosmetics is rewarding military personnel with a discount on all orders.
Mack Weldon – Active duty, veterans, and military families can enjoy a 15% off discount on the best underwear they’ll ever wear (and more).
Madewell – Military personnel can enjoy 15% off their entire purchase at clothing retailer Madewell when they show their valid military ID at checkout.
Magazines.com – Military members can enjoy 20% off their next order at Magazines.com.
Marshall Headphones – Active or former members of the military can get a 15% discount on Marshall speakers and headphones.
Mattress Firm – Active, veteran, reservist U.S. military, and their family members can get an extra 10-20% off their mattress and bedding purchase.
Maxi-Cosi – Military members can enjoy 20% off their entire purchase including sale items at Maxi-Cosi, a seller of car seats, strollers and other items.
Michael’s – Michael’s offers 15% off both in-store and online. Verify online and link your military discount to the Michael’s Rewards program and save even more.
Microsoft – Microsoft offers up to a 10% discount on select products and services.
Morningstar Investor – Active military members and veterans can save 30% on their first year of Morningstar Investor to get investment insights they can act on with independent research and professional-grade portfolio management tools.
Mountainsmith – Mountainsmith is in partnership with GovX to offer a 30% off discount on regular priced items to current and former military, military spouses and dependents, first responders, government employees, and teachers.
Not Consumed – This site for Christian parenting and homeschool resources gives a discount to active and retired military personnel. Email them at joy@notconsumed.com to get the discount code.
O’Reilly Auto Parts – O’Reilly Auto Parts offers a 10% discount on in-store purchases, with some exceptions.
Outback Steakhouse – Outback Steakhouse offers a 10% discount. Discount does not apply to online orders.
Oz Moving and Storage – Military and veterans receive a 10% discount on all moving and storage services for local moves and a 5% discount on all services for long distance moves.
Paramount+– Verified military service members get 25% off any plan.
PC Liquidations –Active duty service members, spouses and dependents; reservists; military retirees and veterans can get 10% off refurbished products.
Peloton – Military members can get the Peloton App for $9.99/month.
Plants.com – Active duty and retired military, National Guard, reservists, and veterans as well as their families are eligible for discounts through WeSalute+ after verification through MilVetID. Free WeSalute members get 10% and premium members get 20%.
Princess Cruises – Princess offers up to $250 onboard spending money for any cruise, any time of year to thank military and veterans for their service.
Purple – Verify your eligibility and receive a 5% off discount code on an order of mattresses and bedding from Purple. Restrictions apply.
Pvolve – Veterans looking to get started with Pvolve can get 20% off site-wide, including best-selling bundles, for access to the low-impact, science-led, fitness method.
Red Kap – As a thank you for their service, active, veteran, retired, and reservist U.S. military can get a 20% discount on all workwear.
Safety 1st – Military members can enjoy 20% off their entire purchase including sale items at Safety 1st.
Sam’s Club – Sam’s Club offers active, retiree, and veteran members a special membership offer.
Samsung – Samsung’s Military Offers Program gives offers up to 30% when customers sign up with their .mil email address (or verify through ID.me).
SeaWorld – SeaWorld offers 50% off admission through their Waves of Honor Program. Additional discounts/free tickets may be available for active-duty members.
Sherwin Williams – Sherwin Williams offers a 15% discount on paints, stains, and painting supplies to active duty and veterans and their spouses.
Shoney’s – Shoney’s offers a 15% military discount at all company-owned and participating franchise locations to service members in their uniforms.
Six Flags – Active and retired military members and veterans are eligible for discounts on daily admission tickets with prior verification through ID.me.
Smartbox: Get $20 off a portable moving and storage unit with a coupon on the company website. The offer is good for active duty members of the United States military.
Sports Gear Swag – 15% off for active-duty service members, spouses, and dependents; reservists; military retirees; and veterans.
Steve Madden – Military members can enjoy 25% off their entire purchase.
Sunglass Hut – Sunglass Hut offers a 15% discount. USA locations only.
Tarte Cosmetics – The beauty retailer offers a big 40% discount for members of the armed forces. Active Duty, Military Veterans/Retirees, Reservists, National Guard, and Military family members are eligible for this offer.
The Home Depot – Home Depot offers a 10% discount, up to $400 annually. There’s an online verification process that can also be accessed through the Home Depot app. Registration required and discount caps out at $400 per year.
The New York Times – Active duty, National Guard, reservists, veterans, and their families are eligible for a discount with their VetRewards Card.
The North Face – The North Face offers a 10% discount. Must verify online and discount can be used once every 30 days.
Tiffany & Co – Tiffany offers a 10% discount on engagement rings and wedding bands. Engaged partners, domestic partners, wives and husbands are eligible for the accommodation even if their U.S. military partner is stationed overseas and not able to come into the store. However, it may not be extended to anyone else, including family members.U.S. stores only.
T-Mobile – T-Mobile is committed to serving those who serve by offering military and veterans 40% off family lines.
Too Faced – Military members get 20% off beauty products when they verify with SheerID.
True REST Float Spas – The chain of flotation therapy spas offers a free one-hour session to anyone on active duty or any veteran on the 11th day of every month. Flotation therapy is used to ease symptoms of depression, chronic pain and PTSD, among others.
Tuft and Needle – Tuft and Needle offers a 15% discount on mattresses.
Turbo Tax – Enlisted military members, both active and reserve, receive free federal income tax filing when a military W-2 is submitted to Turbo Tax.
Ugg – Military members get 10% off all orders, including sale items.
Unique Vintage – Unique Vintage offers a 15% military discount. Online verification required through Beans iD.
United Airlines – Through Veterans Advantage, United offers a 5% discount on flights originating in the United States. Other restrictions apply.
UScellular: The phone-service provider offers military and veterans a 15% discount on its plans with eligibility.
Vail Resorts – Vail Resorts offers the Epic Military Pass which provides unlimited, unrestricted access to 40 resorts – including Vail, Beaver Creek, Breckenridge, Keystone, Park City, and Whistler Blackcomb – for $172 for active and retired Military and their dependents. Veterans and their dependents can purchase an Epic Military Pass for $561.
Vera Bradley – Vera Bradley offers a 15% discount on purchases made on verabradley.com
Verizon – The company offers $10 to $25 off on its unlimited data plans to all branches of the active military, reservists, National Guard members, veterans, Gold Star families and cadets. Phone accessories ordered through Verizon online or purchased at its retail stores are eligible for a 10% to 25% discount, too. And Verizon will suspend service during a deployment, resuming it when the service member returns home.
Vineyard Vines – Vineyard Vines offers a 15% discount on purchases made in-store and online.
Wacom – Wacom offers discounts of up to 10% off to active duty service members, veterans, military retirees, reservists and members of the national guard.
Walt Disney World – For active and retired military and their family members, Walt Disney World offers discounted tickets and special room rates at Select Disney Resort Hotels.
WellBefore – The health-care supply company offers a 10% discount for military personnel and veterans.
Whirlpool/KitchenAid/Maytag – As a thank you, members of the military community get 15% off most products.
Willow Innovations – Members of the military get 10% off Willow 3.0 – the hands-free, leak-free, app-connected breast pump that keeps up.
Wilson Sporting Goods – Wilson gives 15% off all eligible merchandise to all active, reserve and retired military and their families.
Yankee Candle – Yankee Candle offers a 10% discount on purchases made in-store, online, and in outlet stores.
Yeti – Yeti offers discounted products via ID.me. Members must register and be logged in to their ID.me wallet to view offers.
Enjoy these great year-round military and veteran discounts but keep in mind, the military discount isn’t guaranteed to always be your best deal. Sometimes, you’re better served by using a sale price or other discount program, such as Groupon, so always compare.
Check out these other Living on the Cheap posts about saving money through discounts:
